YouTube & Videos Visibility in Google News & SERPs for 2020
As many news publishers struggle to drive revenue and monetize different streams, it is obvious Videos is a one of the most important streams every publisher should pay attention to. Not just because of high CPMs - way higher than display ads - but for the strong Videos Content Visibility across many of Google surfaces. In this analysis we will try to shed the light on Videos Content Visibility in Google News and Google SERPs and the different opportunities publisher may take advantage of.